1) What is independent cinema and how is it different to Hollywood blockbusters? usually produced by smaller production companies or individual filmmakers 2) What is I, Daniel Blake about? Daniel Blake, 59 year old , who has worked as a joiner most of his life in the North East of England needs help from the State for the first time ever following an illness. 3) Who directed I, Daniel Blake and why is this important? KEN LOACH He’s never had Hollywood success, mainly because he’s never wanted it. Loach’s style is social realism telling stories that represent the lives of ordinary working-class people and the social issues they face 4) How was I, Daniel Blake promoted to an audience? List at least three different methods used by the film's marketing campaign and how they targeted their audience. campaign and how they targeted their audience projected onto the Houses of Parliament Loach appeared on BBC Question Time to talk on issue giving the film extra credibility 5
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